Clothing is not always about the fabric…it’s a photograph…create a positive image!” LaShanda

LaShanda Millner-Murphy  is partner of ICCF (Image Connection Consulting Firm). She  began her fashion and image career in 1984 as owner of a specialty boutique, producer of fashion runways and personal stylist for executives and First Ladies in the States of North Carolina and Virginia. Discovering her natural talents in the fashion retail world  at age 16 and later building a wealth of knowledge in business at UNC- Charlotte , has positioned her in an entrepreneurial lifestyle for 30+years. 

Lashanda’s career history also includes positions as Human Resources Manager. This exposed her to many key facets, but not limited to, increasing employee retention, hiring , performance management, operations, employee relations and management. The years of responsibility allowed her to grow and develop professionally, be innovative , drive people towards advancement and provide solutions.  

Her business disciplines include: an intuitive style and the ability to strategically think ahead; goal setting; time management and establishing action plans. These skills LaShanda has mastered in order to help her clients be creative and versatile in their professional and non-verbal presence. The results create effective “style images”.

LaShanda has been sought out by women and men nationally through her personal brand as Style Coach and Clothier Designer from styling celebrities, entertainers , sports figures, professional models, pageant queens, entrepreneurs and many more.

She thrives on the challenges of helping people discover their lifestyle, positioning themselves professionally in their careers and expressing their individuality through their outside appearances. She believes that it is one of our greatest powers in life and that everyone should seek to embrace it. 

Through years of experience engaging, inspiring and creating styles that impact professional presence for her client’s, she know’s that everyone has that opportunity of “first impression”. When her client’s discover their professional style presence and adding their personality to that, suddenly their personal brand comes alive!


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